By Jeff Gammon, Director of Product Marketing
Search engine optimization is ever-evolving. And Google, naturally, drives most of the internet’s evolution. As SEOs, we often get excited about developments concerning the world’s biggest search engine. Well, the May 7 announcement at Google I/O about Googlebot’s transformation had the internet itself buzzing, and also gave us tangible evidence of Google evolving itself.
Should SEOs take these evolutions for granted?
Google says “rendering budget” is key to SEO in their May 7, 2019 Google I/O session.
Botify uses chrome74 too. But unlike Lighthouse, Botify crawls and renders your whole site and helps you understand your site-wide render budget–how it’s being “spent” now. That empowers you to understand how Googlebot–yes, even the updated, “evergreen” Googlebot–is seeing (and not seeing) your site so you can do the search-engine optimization necessary for your render budget to be spent on the priority content and links that you want to be indexed and to rank well in Google search results.
With Botify, you have more metrics and data insights about how your website is actually rendered by Google than ever before. You get data insights for all of your pages/JS through 29 different metrics–19 of which are newly available to Botify subscribers.
Contact us if you want to know more about how we can help you with winning the modern web.