Uncover SEO Potential in Orphan Pages

Understand Crawl on Orphan Pages

How much of your crawl is actually going to pages not in your site structure? Find out where your crawl is going, and how to fix it.

Google Crawling Disconnected Pages

Search engine exploration of Orphan Pages is a waste of precious crawl budget. Uncover which pages are disconnected from your site.

Reattaching Orphan Pages

Do your Orphan Pages deserve to be reattached? Identify which pages are orphaned but receiving crawl, and determine whether to reattach or prevent crawl.

Uncover if search engines are seeing your whole website

Orphan Page Ratio

Orphan Page Ratio

Orphan Segments

Orphan Segments

Active Pages

Active Pages

HTTP Status Code

HTTP Status Code

What to do about orphan pages

How you choose to address the issue of pages disconnected from your site structure depends on the nature of the pages. No matter what content these pages contain, Orphan Pages need to be addressed to optimize search engine crawl and grow traffic.

  • Find out what the pages are
  • Determine if they are generating traffic
  • Decide if they deserve to be reattached
  • Stop crawl waste on unneeded pages

Improve your Orphan Pages Ratio

Google may not be seeing your whole website correctly. What proportion of Orphan Pages are search engines finding, compared to those pages that are well-linked in your site structure?

Analyze in the Orphans Explorer

Understand what types of pages comprise your orphan group. Filter by site segment, crawl frequency, HTTP compliance, or any other indicator at the URL level to gain insight into how to approach your orphaned pages to best increase organic traffic.

Understand where traffic is coming from

Are your orphan pages generating organic traffic? Find out where it’s coming from. Analyze which search engine bots are crawling Orphan Pages - desktop, mobile, or ads bots - for greater detail into how your site is being seen.

Understand where traffic is coming from