Monitor Search Engine Activity on Site

Encouraging More Crawl

Get the highest possible proportion of your valuable content found and crawled by search engines.

Understanding Differences

Why are some pages or sections crawled while others are ignored? Understand differences in the crawl.

Avoiding Crawl Waste

Get uncrawled pages crawled, instead of wasting limited crawl budget on pages that won’t drive SEO traffic.

Understand key factors that influence the crawl of search engine bots

Crawl Ratio

Crawl Ratio

Internal Linking

Internal Linking

Content Quality

Content Quality

Crawl Errors

Crawl Errors

Why aren’t some pages crawled?

Optimize your pages to be crawled, based on critical indicators Google uses to explore sites. Understand why search engines haven’t found some strategic pages, and make changes to encourage more advantageous crawl.

  • Pages too deep to be crawled
  • Non-compliant, returning errors
  • PageRank too low to be crawled
  • Poor content quality by size or uniqueness

Improve the crawl to avoid crawl waste

Your full site is unlikely to be crawled by search engine bots. Encourage crawl of your most important content first, and find where undeserving pages are crawled to discourage waste on content that won’t drive SEO traffic.

See Crawl Ratio by segment or other indicators for a deep understanding of search engine activity - and how to optimize it.

Catch crawl Errors

Identify pages that are returning errors to search engines, leaving a page impression on bots and wasting valuable content that needs to be explored.

Catch errors quickly to correct Google’s view and ensure your site is reliable and well-crawled.

Understanding differences in crawl

How does crawl proportion differ between different areas of your site? Where is your most important content being crawled, ignored, or not found? Understand crawl across segments and structural indicators, and optimize to make the most of search engines’ crawl.

Understanding differences in crawl

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