E-Commerce Auto Retailer Carvana Sees Huge Organic Growth from JavaScript Rendering Improvements

About the Case Study

With server-side rendering in place, Carvana thought search engine bots would be able to find their content fine. Turns out, that wasn’t the case.

Carvana was alerted to these issues through the Botify platform, and used that data to get the green light to work on a fix with his engineering team.

The result? A more than a 300% increase in keyword ranking and a 750% increase in its URLs being ranked.

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