JavaScript is everywhere on the modern web, but it wasn’t always this way. We recently spoke with Martin Splitt, who explained that the web was originally a document platform composed entirely of HTML. Over time though, websites evolved from pure information to application through the use of JavaScript. However, JavaScript doesn’t always just add interactivity…
Almost every site you see on the modern web uses Javascript. Javascript makes sites interactive, personalizable, and provides a much richer user experience than just plain HTML. However, Javascript tends to make pages slower, because of extra code and resources it requires to load. As your website grows in size, the amount of Javascript code,…
Saying “crawl budget is important” is like saying “summer is over” – both are true and sobering statements. Luckily, we can do something about it: we can still enjoy the fall season and optimize the crawl budget with 7 actionable steps below! 1. Take a closer look at your user profile pages. In the age…
A while back, I asked SEO Twitter to share their SEO horror stories with me. Let’s talk SEO horror stories. We always hear about the big ones: – Site migration gone wrong (“redirects? who needs ’em!”)– Accidental de-indexing / indexing (robots.txt issues, noindex etc) But what else you got? What SEO disasters do we not…
If you publish a page on your website, will Google index and rank it? Not necessarily! In fact, our data indicates that Google misses about half the pages on large websites. In order for a page to show up in search results and drive traffic to your site, Google has to crawl it first. In…
When you think of page speed, what comes to mind? For most people, page speed conjures up images of trying to access a page, only to be met with a frustratingly blank screen that’s loading… loading… loading… for more seconds than you’re willing to wait. That’s certainly a huge component of page speed, but did…
Today more than ever, brands are looking for ways to stay relevant, engage their customers, and understand buying behavior so that they can capture more conversions and revenue. Despite the fact that ~80,000 searches are conducted every second and typically one-third to one-half of a website’s traffic comes from organic search, SEO has remained significantly…
