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May 2026 Release Highlights

The latest updates from Botify are here, and AI Visibility just got even better. With a refreshed experience and new AI shopping carousel tracking, you can now better understand how your products appear and compete across AI-powered shopping experiences.

May 29, 2026

Hayley Sherman

Senior Product Marketing Manager

Are you visible in AI search results?
Find out

Here’s a look at what shipped in May and how these updates help your brand navigate the shift to AI-driven discovery.

Product Cards in AI Visibility: See Where Your Products Show Up in AI Shopping Results 

AI-generated shopping carousels are quickly becoming a new front door for commerce, but most brands have no way to know if their products are showing up. Product Cards in AI Visibility change that.

You can now see when your products appear alongside AI answers, benchmark your visibility against competitors, and identify where your catalog is missing from key shopping experiences. As the first bridge between AI Visibility and your product catalog, Product Cards gives you a clearer understanding of how your brand is performing in agentic commerce.

With Product Cards, you can:

  • See where and when your products appear in AI shopping results
  • Benchmark your visibility against competing brands in the same AI answers
  • Spot missing products and take action to improve visibility through AgenticCatalog

Learn more about Product Cards in AI Visibility here.

AI Visibility: Reorganized Around the Questions You're Actually Asking

The latest AI Visibility updates give you more ways to measure brand presence, understand competitive position, and connect AI search visibility to the campaigns and content driving it. With expanded citation insights, richer brand and competitor reporting, and more intuitive ways to explore performance, you can move from visibility data to strategic action faster.

Three new capabilities help you better understand and improve your presence across AI search:

  • Expanded citation intelligence connects visibility to authority.
    New citation insights help teams understand how AI search experiences reference their brand and content, revealing where authority is being built, which campaigns are influencing visibility, and where opportunities exist to strengthen brand presence.

  • Richer brand and competitor reporting puts performance in market context.
    Enhanced brand reporting gives teams a broader view of how their visibility compares across AI search experiences, helping them understand competitive momentum, identify shifts in share of voice, and see where their brand is gaining traction.
  • Explore AI visibility signals with more context.
    New ways to explore AI visibility data help teams better understand the relationship between prompts, answers, mentions, and cited domains, making it easier to identify the moments and opportunities that matter most.

Together, these enhancements make AI Visibility data more actionable, helping teams understand not only how their brand is represented in AI search, but also which campaigns, platforms, and competitive moments to prioritize next.

Learn more about AI Visibility in the Knowledge Base.

Log Data in Botify Assist: Get Instant Insights into Bot Activity

With a 4.5x increase in AI bot visits over 2025, there’s no better time to understand how bots are interacting with your brand’s website. Learn about AI bot and traditional bot activity through conversational interactions with Botify Assist. Simply ask questions in plain language related to your log data, and Assist will provide quick insights into crawl activity across your website. 

Assist can help you: 

  • Analyze bot hits filtered or grouped by URL, directory, segment, etc.
  • Compare bot traffic across time periods
  • Detect anomalies (bot spikes, 404s, 5xxs, crawling surges)
  • Identify AI agents and LLM crawlers. 

Try these queries to begin your investigation into bot activity:

  • “Show top pages by Googlebot hit volume.”
  • “How many bot hits has my site received from OpenAI?”
  • “Which sections of my site have the highest bot hit volume?”

Learn more about Botify Assist’s data sources and use cases here.