Getting a page crawled is only the first step. Track conversions of that crawl into active organic traffic across pages and segments.
When updating content and launching new pages, ensure that Google finds them to drive traffic to new content.
How often do your pages need to be crawled to drive traffic? Understand and monitor how this metric differs for each area of your site.
How often do pages need to be crawled to impact organic traffic? Monitor the frequency of crawl in each section of your site to analyze the window of time after searching engine crawl that your pages continue to receive SEO visits.
See how effective your pages are at generating traffic. Get a Costs & Benefits view of your pages to determine how well your site is converting crawl into traffic.
Compare crawl volume to visits volume, and dissect by segment of your site to see exactly where you can be driving more SEO visits.
Which pages are receiving search engine crawl but are not driving any organic traffic? Cut down on wasted crawl and focus bots on the content most likely to convert.
Understand if pages are generating useless crawl and prevent bots from exploring wasteful segments, and encourage crawl of valuable pages more likely to drive traffic.
Where do you need to dig into deep details of your site’s performance and behavior of search engines? Uncover how areas of your site are crawled, by top-tail or long-tail traffic, internal linking, and other metrics, to optimize your site and take control of the crawl.